FreeClimb
UX Writing
The Challenge
FreeClimb is a cloud-based API that allows user to create applications that use a full range of telephony features without requiring specialized or on-site telephony equipment.
Their application microcopy was at times confusing, inconsistent, and did not effectively help users complete their intended goals.
How I Helped
What I did
I created user workflows and collaborated with SMEs to understand where the user is at in their journey at the moment they view the help text and tool tips.
With these insights, I rewrote the copy so that it was on brand, consistent, concise, and effective in guiding the user towards the next step.
Who I worked with
UX/UI Designer, SMEs, product manager, and stakeholders
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"Her attention to detail and holistic approach ensured that every aspect of my project was thoughtfully considered. She is not only incredibly skilled and knowledgeable but also genuinely personable and always honest."
★★★★★